Large corporations do no longer want to rely solely on students from „official colleges“ and higher education institutions in many cases. Instead, they design and offer their own online curricula fitting their specific needs and purposes. By that, they publicly educate their prospective employees and have the chance to get to know them well ahead of time.
What sounds like a clever and interesting business- and recruiting model both for companies and students might turn out as nightmare after the end of the employment relationship, as the offered content is highly specialized and—in many cases—has become obsolete and useless with the rise of the next technology hype.
→ https://medium.com/discourse/you-dont-need-college-anymore-says-google-102d4beec668